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Nike responds to price rise
Jin10 Data reported on May 23 that Nike recently announced plans to raise prices in the United States. Nike’s Chief Financial Officer, Freund, stated that external factors such as tariffs have created “uncertainty” for the company’s operations, while also undermining consumer confidence. Adidas CEO, Gerdin, stated at the end of April that the Trump administration’s tariff policy forced Adidas to raise prices in the United States. Puma’s Chief Financial Officer, Neubreit, said earlier this month that due to tariff pressures, Puma may adopt the same pricing strategy in the United States.