A token's success rarely comes down to just one factor. You've got to nail the fundamentals—managing token supply smartly so you don't crash the price, building liquidity through effective market making strategies, and executing a solid marketing game plan that actually reaches your target audience. These three pillars tend to make or break most projects. Ignore any one of them, and you're fighting an uphill battle in an already competitive space.

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mev_me_maybevip
· 7h ago
That's right, but in reality, 99% of projects still fail because of the first two. No matter how good the marketing is or how poorly supply is managed, they will still die.
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SnapshotBotvip
· 7h ago
That's true, but the reality is that most projects are failing on all three fronts and still bragging about it.
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GasOptimizervip
· 7h ago
Supply management, liquidity, marketing—those are all important. But the real bottleneck is still capital efficiency; the arbitrage opportunities in the secondary market often determine life or death.
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Blockblindvip
· 7h ago
That's correct, but in reality, how many projects have truly done all three well? Most of them rely on luck and community hype.
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DegenWhisperervip
· 7h ago
It sounds good, but in reality, most projects can't even do one well, let alone three pillars haha --- Supply management, liquidity, marketing—sounds simple but execution is really hell --- So basically, you need to do all well; if one falters, the entire project is doomed --- Liquidity is the most easily overlooked part; many teams focus only on marketing but forget how big the buy-sell spread is --- All three pillars require spending money; small projects without capital to operate are doomed to fail
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