Memecoins 2025: which projects are attracting traders' attention

The meme-cryptocurrency ecosystem reached new heights in 2025. While meme coins were once considered pure speculation, today they account for a significant trading volume and growing investor interest. The market is crowded with candidates, each with its unique story and mechanics. Let’s explore which projects truly deserve attention.

Wave of Popularity for Dog Tokens

DOGS ($DOGS) continues to lead in the dog meme coin category. As of 09.01.2026, the token price is $0.00, with a 24-hour increase of +0.55%. The daily trading volume reaches $325.97K, and the market capitalization stands at $23.53M.

The project is built on the traditional popularity of dog-themed tokens but adds gaming elements and regular social campaigns. The “pack” mentality makes the project easily recognizable, and stable liquidity pools indicate that demand persists beyond the initial hype.

DOGS’s feature is its successful maintenance of viral potential through Twitter and TikTok, while developers implement small layers of functionality to keep investors engaged.

Aggressive Branding of Neiro

NEIRO ($NEIRO) has taken a completely different approach. As of 09.01.2026, the token is valued at $0.00, with a daily growth of +0.96%. The trading volume is $379.16K, and the capitalization is $56.60M.

The project revolves around a bright meme character and employs an aggressive marketing strategy. This approach attracts a global audience and makes Neiro one of the most recognizable projects on the market. Unlike modest launches, Neiro embraces chaos as a core part of its identity.

The momentum around the token remains stable, social conversations haven’t slowed since launch, and increasing liquidity indicates trader interest in its viral nature.

Cultural Uniqueness of Moo Deng

MOO DENG ($MOODENG) is an interesting example of how regional memes become global phenomena. As of 09.01.2026: price $0.08, +0.11% growth in 24 hours, volume $693.00K, market cap $80.67M.

Inspired by Thai culture, the project stands out among typical dog or frog tokens. Unique branding has turned Moo Deng into a collectible item for many enthusiasts, while maintaining solid trading volumes.

Global attention to culturally distinctive memes has proven that relevance can extend far beyond language and region.

From Game to Trading: Notcoin

NOTCOIN ($NOT) has an intriguing origin story. Starting as a viral mini-game on Telegram where users earned points, it transformed into a tradable cryptocurrency token. As of 09.01.2026: price $0.00, +0.16% growth, volume $122.43K, market cap $58.98M.

This origin gave NOT an immediate advantage in user adoption. Millions of participants joined even before the official token launch, later becoming active holders.

Notcoin demonstrates market resilience, supporting high trading volumes and sufficient liquidity depth compared to other meme tokens.

Universal Recognition of Popcat

POPCAT ($POPCAT) is a masterclass in simplicity. The viral image of a cat opening its mouth has become one of the most widespread memes on the internet. As of 09.01.2026: price $0.10, +1.06% growth, trading volume $581.93K, market cap $98.38M.

Popcat’s strength lies in its universal recognition—no complex marketing needed. The crypto community has turned this widespread familiarity into tradable value.

Behind the humor lies real trading stability. Healthy liquidity pools and constant trader interest show that demand is grounded in real activity.

Cultural Preservation Through Memes: Book of Meme

BOOK OF MEME ($BOME) offers a deeper concept. The project aims to create an archive of internet memes on the blockchain, combining a speculative asset with a historical record. As of 09.01.2026: price $0.00, -0.76% change, volume $436.07K, market cap $49.26M.

This idea resonates with crypto culture, which values preserving trends and community moments. By linking tokenomics with meme preservation, Book of Meme stands out among typical projects.

The project attracts investors seeking to impact meme culture while valuing projects with unique angles.

Nostalgic Humor: Banana for Scale

BANANA FOR SCALE ($BANANAS31) uses one of the most recognizable jokes in meme culture. The internet phrase “banana for scale” has existed for years, and now it has a tradable crypto identity. As of 09.01.2026: price $0.00, +7.50% growth, volume $274.78K, market cap $39.56M.

Playful branding helped the project stand out, especially among young meme enthusiasts who grew up with this joke. The project shows that humor can turn into a trading impulse.

Its unique identity prevents it from blending into the sea of typical meme tokens, providing fresh energy in a crowded market.

Trend Pattern

The meme coins of 2025 show a clear pattern: successful projects are those that combine recognizability with real trading activity. Volumes and liquidity remain key indicators of project health, regardless of how funny its meme is.

The meme coin market is evolving, and investors are increasingly paying attention to tokens that offer a combination of virality and stability.