Intense event countdown + policies worth over 7 trillion are boosting, Shuhua Sports hits the daily limit

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(Source: Caixin)

The 2026 USA, Canada, and Mexico World Cup will officially kick off on June 11, 2026, local time.

On March 24, sports concept stocks were active, with Shuhua Sports (605299.SH) hitting the daily limit. Shares of Caoyuan (605099.SH), Jinling Sports (under rights protection) (300651.SZ), Guangdong Media (002181.SZ), and Zhongti Industry (600158.SH) also rose.

Regarding news, the 2026 USA, Canada, and Mexico World Cup will officially open on June 11, 2026, local time. In April, football and basketball leagues in Jiangsu, Guangdong, Fujian, and other regions will gradually start. On April 11, the Scottish Premier League begins. On April 25, the Fujian Super League and Guangdong Super League start.

Additionally, on March 23, the General Office of the State Council issued opinions on releasing the potential of sports consumption and further promoting high-quality development of the sports industry, explicitly proposing “upgrading sports products” and “creating domestic trendy brands.” By 2030, a number of sports companies and events with global influence will be cultivated, the level of the sports industry will significantly rise, with a total scale exceeding 7 trillion yuan, playing an important role in building a new development pattern.

On March 20, the 2026 National Mass Sports Work Conference was held in Nanping, Fujian. Data shows that by the end of 2025, there were 5.0037 million sports venues nationwide, covering an area of 4.372 billion square meters, with an average of 3.11 square meters per person.

The sixth National Physical Fitness Monitoring and National Fitness Activities Survey indicate that in 2025, the proportion of the population reaching “qualified” level or above was 84.9%, an increase of 0.8 percentage points compared to 2020; those reaching “good” level or above accounted for 30.9%, up 1.3 percentage points from 2020. In 2025, nearly 865,000 nationwide participated in physical exercise standards, with a national compliance rate of 90.27%.

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