Yunnan introduces several measures to promote high-quality development of the catering industry

On March 27, the People’s Finance News reported that recently, the Yunnan Provincial Department of Commerce, the Yunnan Provincial Development and Reform Commission, and eight other departments issued the “Several Measures for Promoting High-Quality Development of the Catering Industry in Yunnan Province,” which proposed enhancing the Yunnan coffee and tea beverage brand. It aims to promote the certification of the “Yunnan Coffee” regional public brand, support the creation of coffee estates and coffee and tea beverage consumption clusters, promote “Coffee + Cultural Tourism” and “Tea Beverage + Cultural Tourism,” and host a series of cultural activities related to coffee; strengthen the supply chain for coffee and tea beverages, support the establishment of OEM factories, promote chain operations for coffee and tea shops, and facilitate the development of the Yunnan coffee and tea beverage industry.