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Trading Type
Spot
Trade crypto freely
Pre-Market
Trade new tokens before they are officially listed
Margin
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Convert & Block Trading
0 Fees
Trade any size with no fees and no slippage
Alpha
Points
Get promising tokens in streamlined on-chain trading
Leveraged Tokens
Get exposure to leveraged positions simply
Futures
Futures
Hundreds of contracts settled in USDT or BTC
Options
HOT
Trade European-style vanilla options
Unified Account
Maximize your capital efficiency
Demo Trading
Futures Kickoff
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Futures Events
Participate in events to win generous rewards
Demo Trading
Use virtual funds to experience risk-free trading
Earn
Launch
CandyDrop
Collect candies to earn airdrops
Launchpool
Quick staking, earn potential new tokens
HODLer Airdrop
Hold GT and get massive airdrops for free
Launchpad
Be early to the next big token project
Alpha Points
NEW
Trade on-chain assets and enjoy airdrop rewards!
Futures Points
NEW
Earn futures points and claim airdrop rewards
Investment
Simple Earn
Earn interests with idle tokens
Auto-Invest
Auto-invest on a regular basis
Dual Investment
Buy low and sell high to take profits from price fluctuations
Soft Staking
Earn rewards with flexible staking
Crypto Loan
0 Fees
Pledge one crypto to borrow another
Lending Center
One-stop lending hub
VIP Wealth Hub
Customized wealth management empowers your assets growth
Private Wealth Management
Customized asset management to grow your digital assets
Quant Fund
Top asset management team helps you profit without hassle
Staking
Stake cryptos to earn in PoS products
BTC Staking
HOT
Stake BTC and earn 10% APR
GUSD Minting
Use USDT/USDC to mint GUSD for treasury-level yields
More
Promotions
Activity Center
Join activities and win big cash prizes and exclusive merch
Referral
20 USDT
Earn 40% commission or up to 500 USDT rewards
Announcements
Announcements of new listings, activities, upgrades, etc
Gate Blog
Crypto industry articles
VIP Services
Huge fee discounts
Proof of Reserves
Gate promises 100% proof of reserves
#现实世界资产代币化 I just saw the news that Pudgy Penguins is going to run a Christmas animation campaign on the big screens in Las Vegas, costing $500,000. 😲 This suddenly made me think of a question—why do NFT projects need to advertise in the real world? Does this have anything to do with the tokenization of real-world assets?
I used to think NFTs were just about playing on the blockchain, but recently I’ve been gradually understanding that it’s more than that. It seems that Pudgy Penguins’ move is to extend the influence of the virtual project offline, so more ordinary people can learn about it. Could this make the tokens or related assets seem more "real"?
I'm also a bit confused about whether such large billboard ads can ultimately translate into trading activity. Could any senior help me clarify this logical chain? I feel I haven’t fully grasped it yet and want to learn more about how project teams combine online and offline strategies.