In Web3 projects, the level of investment is often not the key factor in determining success. What users and investors truly value is the narrative and hype behind the project — that is, the power of meta and meme. Well-crafted story settings and engaging lore can directly attract attention and support; conversely, no matter how much effort is put into polishing details, if the narrative framework lacks appeal, it can easily become a superficial performance. This reminds creators and project teams: instead of working tirelessly behind the scenes, it's better to first capture users' imagination.