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BREAKING: Morgan Stanley Is Building Its Own Bitcoin Exchange. Wall Street Will Never Be the Same.
The $1.3 trillion Wall Street giant is building its OWN Bitcoin trading & custody platform.
What's coming:
🔹 Spot $BTC , $ETH & $SOL trading on E*Trade - H1 2026
🔹 Proprietary custody - clients get legal ownership under Morgan Stanley
🔹 Bitcoin yield & lending products - next on the roadmap
Why it matters:
Morgan Stanley isn't just offering ETFs anymore. They're building full crypto infrastructure internally, because clients trust their brand to be "no fail."
They already called Bitcoin "digital gold" and recommended 2-4% portfolio allocation.